Handbags are one of the most versatile commodities in the world. Over $2 billion USD are spent on handbags annually. That is a whole lot of handbags. Surprisingly, handbags are not localized to a specific locale; handbags are no less popular because of being cheap. Quite the contraire, handbags of the lesser price make up as much of the market as those high priced handbags. Designers provide a wide array of style, colors, and prices to suit the everyday consumer as well as that connoisseur of handbags that will spend $10,000 USD on a single, fashionable handbag. In 1989, Max Azria provided the world with a new glimpse of beauty and grace: BCBG handbags.
“Good style, good attitude” is the trademark of this fabulous company. Bon Chic Bon Genre – or BCBG – is an American company that understands what style and fashion means to the world. However, Max Azria did not start out one day with a vision and instant success. No, he worked continuously for a dream, for an ideal he believed would be inspiring to a world. In 1970, he found a career in the fashion world with his talent for unique designs. For the next 11 years, he solely created fashion designs for other companies. In 1989, after almost 20 years of servitude, Max Azria broke free and start his own dream. To bring women a fashionable, affordable, and classy wardrobe and wardrobe accessories.
A good example of versatility and range of a BCBG handbag can be seen with these two similar, but completely different handbags.
The BCBGirls brown bronze leather satchel is one example of a less expensive BCBG handbag. This beauty is filled with beauty and grace. The handbag is 13 inches wide by 7 inches tall and 5 inches deep; this handbag is an absolutely gorgeous brown-bronze. The leather is matte and the handbag sports metallic bronze trimming and the base is solid enough to hold the handbag upright. In addition, the base has little metal feet that keep the handbag off the ground. The 18-inch shoulder strap is secured to the handbag with a lobster clasp. This beautiful handbag has three amazing, interior pockets with a center zipper. The liner has the BCBG logo – all of this for around $80 USD. This is an excellent example of an inexpensive handbag that offers simply the best product for your money.
Another example of a BCBG handbag that is more of a pricey option is the BCBG Abigal beaded frame bag. This beautiful handbag is simply amazing. This handbag sports a natural, off-white burlap fabric that is gathered at the metal frame and then clasped together by a kiss-lock closure. This marvelous example of a BCBG handbag is 7 inches high by 18.5 inches wide and 3 inches deep. The adjustable shoulder strap is a mixture of leather and delicate chain and adds up to 21 inches. There are three inside compartments: two open and open zipped. What makes this BCBG handbag amazing is that the whole burlap handbag is covered and detailed with wooden beads. At $500 USD, this is an example of a more pricey BCBG handbag.
However you look at it, BCBG handbags are a beautiful and sassy addition to the handbag market. By offering a pricing range from low to high, BCBG appeals to a much wider audience. BCBG is here to stay.
